News

Philadelphia PGA Section and Silvercrest Asset Management Group Announce Return of Silvercrest Cup

Lower Gwynedd Township, Pa. (April 21, 2023) — The Philadelphia PGA Section, one of the PGA of America’s 41 geographical managing entities, and Silvercrest Asset Management Group, an investment advisor providing asset management and family office services to high net worth individuals and select institutional investors, are excited to announce the return of the Silvercrest Cup, a tournament series for Philadelphia PGA Professionals.

The series will include four qualifying events for Philadelphia PGA Professionals, and will culminate in a $30,000 Silvercrest Cup final, hosted at the Gil Hanse-designed Applebrook Golf Club in Malvern, Pa. The Silvercrest Cup champion is set to receive $15,000, one of the most lucrative winner’s checks on the Section’s tournament calendar. In addition to the final purse, each qualifying event will include a bonus pool of $3,000, to be shared between each qualifier’s champion and runner-up.

While the Silvercrest Cup rewards playing excellence of Philadelphia PGA Professionals and top amateurs, the series will also provide significant donations to local foundations, including the Philadelphia PGA Section’s 501(c)(3) charitable foundation, PGA REACH Philadelphia, and the GAP’s J.Wood Platt Caddie Scholarship Trust. In 2022, Silvercrest donated $10,000 to both organizations.

“We thrilled to have the Silvercrest Cup tournament series return this season, and are grateful to our partner, Silvercrest Asset Management Group, for the opportunities they are providing to our PGA Professionals, and our foundation,” said Section Executive Director Geoff Surrette, PGA. “Silvercrest values the hard work and dedication of our PGA Members, and are invested in them and the industry’s future, beginning at the local level.”

Last season, amateur Andrew Keeling birdied the first sudden-death playoff hole to win the inaugural Silvercrest Cup at Gulph Mills Golf Club, while runner-up Brian Bergstol, PGA, of Shawnee Inn & Golf Resort in Shawnee on Delaware, Pa., took home the $15,000 low PGA Professionals’ winners check.

Fifty-four PGA Professionals will earn their place in the 2022 Silvercrest Cup final via a points system drawn from their performance in each qualifying event; the top eight amateurs on the Golf Association of Philadelphia’s (GAP) William Hyndman III Player of the Year list will also be invited to compete. To follow the action throughout the season, visit phillypga.com.

2023 Silvercrest Cup Tournament Series Schedule

May 15, 2023
TaylorMade Classic

Silvercrest Cup Qualifier No. 1
Green Valley Country Club
Lafayette Hill, Pa.

May 22, 2023
Delaware Valley Open

Silvercrest Cup Qualifier No. 2
Radley Run Country Club
West Chester, Pa.

June 19, 2023
Conestoga Classic

Silvercrest Cup Qualifier No. 3
Conestoga Country Club
Lancaster, Pa.

July 28, 2023
Doylestown Open

Silvercrest Cup Qualifier No. 4
Doylestown Country Club
Doylestown, Pa.

September 5, 2023
Silvercrest Cup

Applebrook Golf Club
Malvern, Pa.

About Silvercrest Asset Management Group
Silvercrest Asset Management Group was founded in April 2002 by a group of highly experienced investment professionals with the goal to create a firm dedicated to serving individuals, families and select institutions with significant financial assets. Since inception, Silvercrest has nurtured an entrepreneurial, collegial, and action-oriented business culture with a client first ethos that has led to a 98% client retention rate. Our dedication to serving our clients’ needs first and to providing institutional quality asset management capabilities to the marketplace, has allowed Silvercrest to prosper and grow.  Over the past twenty years, we’ve grown to a diverse organization with 148 employees from various backgrounds in offices around the country and today, we manage over $22 billion dollars in assets on behalf of our clients.

About the Philadelphia PGA Section
The Philadelphia PGA Section, covering eastern Pennsylvania, southern New Jersey and Delaware, is one of 41 geographical managing entities of the PGA of America. This Section manages nearly 900 PGA Members and Associates who are employed at over 590 golf facilities in our region.

Contacts: 

Matt Frey, PGA, Communications Director, Philadelphia PGA Section, mfrey@pgahq.com

Kate Morin, Vice President, Silvercrest Asset Management Group, kmorin@silvercrestgroup.com